Brand Active
Compass Communications belongs to the Brand Active division of Smollan, an exciting collective of Smollan Diversified Services business' that are entirely focused around brand invigoration and activation
Compass has an impressive track record in the arena of consumer marketing. Strategic Public Relations and Press Office services grew into Mall displays, Image building Sampling and Integrated communication programmes. Whilst Compass today operates largely in the retail space, the business remains focused on the Integration of the brand message across channels and geographies.
Compass was acquired by the Smollan group in July 2006 and is housed in the Brand Active Division along with:
- Adwarehouse
- Frontline Marketing, and
- Brand Alliance (Out of Home Marketing services)
The divisions organic logo symbolizes growth and is a visual metaphor for the additive and subtractive qualities of translucent colour, which create new colours and shapes as they overlap. Streamlined services range from Warehousing and Logistics, bottom end brand pioneering and seeding, to supply chain invigoration and exciting consumer-facing activities; that will engage and positively persuade shoppers in your brands favour.
While each individual company in the division has core competencies in a very specific area of operation, together, they represent a kaleidoscope of possibility for your brand.........
Brand Active is about connectivity, integration and harnessing the power of collective collaboration.
